The hyperlocal delivery app is an incredible extension of the Gig-Economy, connecting people with local businesses more quickly.
New age commerce called ‘hyperlocal’ is in the town!
Due to the ongoing pandemic situation, there has been a constant surge in the online deliveries of groceries and other items. Here, instead of visiting local shops & supermarkets and touching the items, people prefer to order online and get their required services delivered at home.
In this online shopping mode, hyperlocal has taken the on-demand economy to the next level. Now you must be wondering what exactly is Hyperlocal delivery app. So stay tuned to this post to unbox the Pandora Box.
As the name suggests, the term ‘hyperlocal’ refers to ‘a small area’ or ‘a very specific demography.’ In this mode, the service providers take the product request and deliver the same to the customer in the same geographical area. The main befit of this model is to facilitate the swift delivery of goods within a shorter time duration.
Keep reading this post, to understand the steps involved to build a scalable app solution. Let’s dive in.
As we know that a hyperlocal delivery model is defined as an online business model, where customers’ on-demand requirements are met through local offline shops through a digital platform. To start building this delivery app, there are few essential steps to be considered, such as:
In our daily necessities, there are several products and items that are required, you need to pick the products you want to deliver, which can be dietary food, daily grocery, or packaged food. The varieties are many, you only need to identify the demand and resources available around you to pick from.
Hmm, there is an audience for every product, and this is where you need to focus on. You can target busy professionals looking for gourmet food or hungry office-goers/ students who live away from their families, and love to order late at night to serve their hunger pangs.
After selecting the niche and audience type, the next big thing on your plate is to build a partnership. You can make the partnership on the basis of a home delivery partner/ agency and local merchants. This can be a direct partnership where your partners work as an aggregator of local grocery stores. Once you have ample delivery orders, then you can collaborate with local stores, to earn a commission, here local stores’ delivery executive will carry out the doorstep delivery for customers and will remove the clutter of delays.
When you partner with local stores, they pay you a commission every time you pick their stuff. But in this type of model, you need to restrict yourself to a particular merchant within a specific locality. In another revenue model, you can charge a convenience fee over the delivery charges from the customer. This can be done extra bigger size, ay special recommendation or packaging.
Once you are sorted with the above-mentioned steps, now the next big thing comes is to get a hyperlocal mobile app, with different portals like drivers, merchants, and customers.
Let’s take a look at the core features that should be there in an on-demand hyperlocal delivery app.
Well, it is very easy to understand the mechanism of the hyper-local marketplace, it works along with the infrastructure and elements already existing in the current local markets. And the two broad categories it works upon are:
The constant demand has made hyperlocal one of the hottest buzzwords in the on-demand delivery industry! The pandemic impact has let customers, retailers, entrepreneurs, and the economy to embrace this delivery model with open arms.
Amid the COVID-19, the hyper-local delivery model has gained a remarkable stand, letting communities and local administration to balance the unnecessary chaos that lies between social distancing and economic activities.
So what are you waiting for?
Explore how Techugo can help you build an on-demand hyperlocal delivery app!
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